Here are the most popular products from Amazon's 'biggest ever' holiday season

27 December, 2017, 01:38 | Author: Delbert Rhodes
  • Let Alexa DJ Your Christmas Gathering

Amazon's Fire TV Stick was the top-selling line of streaming-media players in the U.S., U.K., Germany, and Japan on the site, with the site selling twice as many Fire TV Sticks this year vs. last year's holiday season.

Despite the perks, it's not clear how many of Amazon's millions of new Prime members will stick around.

In other words, Amazon shoppers decided the best gift to buy while talking to Alexa on their Echo speaker was to buy somebody else an Echo speaker, so they too could talk to Alexa when they want to buy stuff - on Amazon, of course. Compared to last year's holiday season, Amazon sold "millions more" Amazon devices during this year's holiday season.

More than 6,000 trailers and 32 Amazon Air planes were active in the USA during the holiday season. This holiday season, Amazon's Echo Dot was the top-selling Amazon device, as well as the top-selling product available from any manufacturer across all categories on Amazon.com, with millions sold. Small businesses and entrepreneurs who sell their products on Amazon's platform accounted for almost 140 million items that were ordered.

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Amazon said 2017 was its biggest holiday season with customers all around the world shopping at record levels. That's also big news for the ecosystem of Alexa devices, and it could spur developers to create more skills for Amazon's digital assistant in the future.

Alexa customers used their device to turn on their holiday lights more than 1 million times. Fulfillment by Amazon grants consumers free two-day shipping by having small businesses pre-ship items to Amazon fulfillment centers.

While it didn't disclose overall sales figures, Amazon revealed "more than one billion items" were ordered from small businesses and entrepreneurs worldwide this season. Companies continue to handle their own packaging, shipping and customer service.

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