Aston Martin Mixing Things Up

30 August, 2017, 01:59 | Author: Randy Kelley
  • Aston Martin Valkyrie in near-production form

That will be followed in 2019 by the DBX crossover and a purely electric version of the Rapide sedan. But that will only be built in small numbers.

To launch in late 2019, the vehicle, known as the DBX, will initially be powered by V8 and V12 petrol engines, but Palmer has confirmed a hybrid model is also in the works. The company also plans for 25% of its sales to be fully electric by the end of the next decade.

Luxury auto manufacturer Aston Martin Holdings has reported sharply improved first-half and second quarter financial results amid rising global demand for its luxury handcrafted sports cars. Aston Martin hasn't revealed any details about its future hybrid powertrains, but Financial Times speculates that the hybrid powertrain will marry a V6 to an electric motor.

Aston's first hybrid will be a limited run of the firm's four-door Rapide.

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One of the first mass-market hybrids from Aston Martin will be its DBX SUV. Most certainly not a hybrid. Like Volvo, some of these will just be 48V mild hybrids. Aston Martin has been known not only as the prefered auto brand of James Bond, but also as a maker of high-end sports cars packing thirsty V12 engines under the hood.

Unlike its current AMG-sourced V8s, Palmer admits that the battery and hybrid technology development need to be kept, "inside the company".

Around 20 percent of the company's top-end cars are now exported to the USA whilst 15 percent are sold to the European Union, with whom unfettered tariff-free trade is at risk depending on the outcome of Brexit talks.

With £ 410.4 million in pre-tax profits in the first six months of the year (up from 211.8 million last year), Aston Martin is clearly back in the green. The good news is that the technology can enhance the driving experience.

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